La Dolce Vita
New Supercar Launch Tour
Rome, Paris, Lausanne, London, Dusseldorf — 2017
Presentations of the most iconic super car in the world, whose owner lives the Dolce Vita every day.
Format: Exclusive private lounge touring through cultural centers of Europe: Rome, Paris, Lausanne, London, and Düsseldorf.
With CGI and motion capture, we drive human capacity far beyond its limits. Made of the same materials as a car – glass, metal, and leather – our characters are as perfect. Our characters deliver a sensation of a supercar touch.